Sweater: Lands End Pleated Stripe Skirt, sz. 2
Skirt: Lands End Fine Gauge Sumpima 3/4 sleeve Sweater, sz. XS
Shoes: Lands End Parker Mid-Wedge
Bag: LV Evora
Ok, here's something that I don't think has ever happened before: and entirely Lands' End outfit. Regular Lands' End too--not Canvas.
What the heck happened to Lands' End Canvas? If you go the the website, it's now been merged into the regular Lands' End sight and it doesn't even have a dedicated page anymore. Is the line done for? Are the phasing it out? You know--it wouldn't surprise me. They started off so strong with a very nice "preppy with a twist" vibe going on. The pieces were still rather basic, but they had a more modern cut and fit, and were targeted for a younger group. And then it went down hill. I think they tried to be too trendy and lost many of us along the way. People are just not going to come to Lands' End for the newest trend or fad because that's just not what any version of Lands' End is about.
The type of people willing to shop at Lands' End Canvas are those like me, I think--those who are more classic/preppy oriented in the first place, not always looking for the latest passing fad, who might not be shopping at Forever 21 anymore, but are also not resigned to shopping exclusively at places like LL Bean, Talbots or regular Lands End. When Canvas first debuted, I saw them as a higher quality version of "old-school" J Crew. And I really, really liked it. The were offering cute, classic/preppy basics with a twist, they had a fit that was more modern (less matronly) than regular Lands' End, the designs felt young and fresh, and still offered the high quality pieces and the fantastic customer service of Lands' End. But then designs got more trendy and seemed more disposable as the years passed. It felt like Canvas was suffering an identity crisis. I lost a lot of interest.
I don't know what the original goal was with Lands End Canvas. I thought it was to pull younger generations in (late 20's, early 30's) to Lands End via the Canvas line, and then as those groups get older, they would transition to regular Lands End. I know that's how it worked for me. Before LEC, I would have never shopped at regular Lands' End. But the Canvas line pulled me in, and I then realized that they had some pretty nice basics in their regular line (if you overlook some of the more matronly styles) and better yet, quality kid's basics. Now I shop at regular Lands' End all the time. You can't beat the quality of their cashmere, they make some lovely supima cotton sweaters and cardis, the have cute, comfy shoes, and I buy all of Child's school uniforms and swimsuits from Lands End. Plus, they monogram a ton of stuff for a very reasonable price ($6) and I'm all about the monogram lately.
But as to Lands' End Canvas, it feels like a lost cause now. Whatever they were doing at first, they strayed away from it and I think it cost them customers in the end. It feels like they were trying too hard to be "cool," when they should have just continued with what they started with in the first place: adding their younger/modern twist to what Lands' End has always done best--quality basics.
Ok, after that super long tangent......
An entirely regular Lands End outfit! The v-neck supima cotton sweater is just lovely! Very nice quality fabric, cute detailing on the neckline, and I love that you can monogram it! I think I would monogram everything I own if I could. I ended up buying this sweater in navy too, and I can attest that they wash wonderfully. I threw mine in the washer with with a regular load (no fancy shmancy garment bag or delicate cycle needed) and tossed it in the dryer too. Came out looking like new. The proves to me that it should not be necessary to wash garments in unicorn tears and fairy dust like J Crew seems to think. Also, unlike J Crew, I don't have to rob a leprechaun's pot of gold to buy it. Currently, it's on sale for $24.99. Even with the $6 monogramming, that's less than $35!
I also love this airy A-line skirt! Why can't J Crew make something like this? A nice casual piece, that is comfy to move in and a pleasure to wear in a silk blend. (Though if they did, it would probably be a Collection piece and cost upwards of $200, and not the $40 I paid for this skirt.) I think Lands' End has been improving their fit lately too (or I'm just getting bigger) because I took my normal sz.2 in this skirt and it fit perfectly. I took an XS in the sweater, and while it was a touch roomy, I wouldn't have wanted to size down even if I could have. Lands' End has been seriously winning me over lately!